Why write a blog post around your research article? Patrick Dunleavy explains how this short-form approach advertises your article in ways that will get your research widely read, both by your peers and by academics outside your immediate sub-field and discipline, potentially pulling new audiences to your work.
In the digital world, academic authors now get multiple chances to create their own accessible messages - writing a blog post allows you to directly and clearly explain your research findings.
Writing for the LSE Impact of Social Sciences, Patrick Dunleavy outlines 11 easy steps on generating a short-form digital version of your research article.
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